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Ceramic Tiles of Italy in Paris for Maison&Objet

Ceramics of Italy is bringing the very best of Italian ceramic tile production to the capital city of creativity, Paris.
Maison&Objet, the international interior design and decoration show to be held from 21 to 25 January 2011 in the Paris Nord Villepinte exhibition centre, will be hosting a representative group of Confindustria Ceramica member companies. The tradition, quality, innovation and creativity of Italian ceramic tiles will enrich an international event that is considered a showcase of the art of living.
Italy already ranks second amongst ceramic tile supplier countries to France with a market share of 8.5%, and will be taking part in the interior decoration show in January under the banner of Ceramics of Italy with a joint pavilion organised together with the Italian Trade Commission ICE.
In Paris, Confindustria Ceramica will be presenting a collective stand with two separate areas designed by architects Dante Donegani and Giovanni Lauda, where visitors will be able to get a close-up view of the outstanding innovation and aesthetics of Italian ceramic tiles.
To further demonstrate the importance of the event, the Now Design à Vivre pavilion will be hosting 12 Italian ceramic companies in the association’s two collective stands (L1 M2 and L2): Appiani, Atlas Concorde, Ceramica Bardelli, Ceramiche Keope, Ceramiche Refin, Cooperativa Ceramica d’Imola, Cotto d’Este, FAP Ceramiche, Giovanni De Maio, Lea Ceramiche, Litokol and Mirage Granito Ceramico.
The Italian Trade Commission, which has provided financial support for Ceramics of Italy’s participation in Maison&Objet as well as for a collective presence of Italian artisan firms, will be represented for the occasion by the Commission’s chairman Umberto Vattani.
The importance of the exhibition in the field of design and furnishing is demonstrated by the presence of more than 3,000 exhibitors and 70,000 buyers.
This prestigious international showcase will be visited not only by retailers, large stores and public enterprises, but also by specifiers in search of new fashions and fresh talent. It is therefore a major point of reference for architects, interior decorators, designers, art directors, stylists, design agencies, interior designers and journalists.
Visitors to the various theme pavilions will be able to discover the latest new developments in the world of home fashion and admire the most exclusive brands in segments ranging from furniture, ethnic trends, furnishing fabrics and home and table accessories through to articles for gardens and terraces.
The presence of the leading international architecture, interior and design magazines lends further prestige to the event.
The participation of twelve Italian tile producer companies at Maison & Objet will help promote an awareness of the unique style and performance of the industry’s design and decorative proposals.

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